Improve engagement through insights

What do you know about your email engagement? Get a better understanding of which email clients your audience is using, how long they’re reading your emails, and more to help you optimize the performance of future campaigns.

Email Analytics is only available on Plus and Enterprise plans.

1

Create a tracking code

Setting up tracking is easy using Litmus tracking codes.

Attachments 📎

📙 How to Create a Tracking Code

📝 How to Use Email Analytics Data to Power Segmentation

💌 Email Client Market Share

2

Analyze your performance in Email Analytics

Understand each section of your report and what it's telling you. 

Attachments 📎

📙 How to Compare Campaigns

📖 The State of Email Engagement eBook

📙 How to Remove Personally Identifiable Information from Analytics Data

3

Compare campaigns

See how the aggregated dashboard helps you compare campaigns to improve your program.

Attachments 📎

📙 How to Compare Campaigns

📝 How to Use Email Analytics to Improve Email Design

💌 How to Use Email Analytics to Power Segmentation

Move on to the next step >

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