Email Analytics access settings

Account Holders and Admins have the ability to restrict Email Analytics access for users in the Summary settings under Your Subaccounts in the left menu.

NOTE: Analytics access levels are available on Litmus Enterprise plans.

animation showing user with multiple roles and analytics settings options

Access levels and roles

Role

Access level options

Account Holder

Full analytics access

Admin

Full analytics access, Partial (No PII) access, No analytics access

Full

Full analytics access, Partial (No PII) access, No analytics access

Code Editor

Full analytics access, Partial (No PII) access, No analytics access

Content Editor

Full analytics access, Partial (No PII) access, No analytics access

Proof Reviewer

Full analytics access - no exports, Partial (No PII) access, No analytics access

Reviewer

Full analytics access - no exports, Partial (No PII) access, No analytics access

Billing Manager

Full analytics access - no exports, Partial (No PII) access, No analytics access

NOTE: As of November 1st, 2021, Litmus no longer captures PII in any tracking codes, and this data is not available to any users regardless of access level. The Partial (no PII) option can still be selected to restrict users from exporting data.

Access by account and subaccount

Account Holders have full Email Analytics access across all subaccounts. For all other users, Email Analytics access is granted at the subaccount level.

A user may have access to the parent and several subaccounts. The user can have different roles in each account, as well as different analytics access in each instance.

Example:

  • Pauline Freire is a Reviewer on Subaccount A with No Analytics Access
  • Pauline is also a Full user on Subaccount B with No Analytics Access
  • Pauline is a Full user on Subaccount C with Partial (No PII) Analytics Access
  • Pauline is an Admin user on Subaccount D with Full Analytics Access

Access levels

Full Analytics Access

Account Holder, Admin, and Full users can:

  • Create and edit tracking codes
  • View all summary reports (Engagement, Email Clients)
  • Export all reports (Individual-level Data, Email Client Data, Engagement Data, and Activity Data)
  • Compare campaigns
  • Share reports

Reviewer users can:

  • View all summary reports (Engagement, Email Clients)
  • Cannot export any reports

Partial (no PII) Analytics Access

Admin and Full users can:

  • Create and edit tracking codes
  • View all summary reports (Engagement, Email Clients)
  • Export select reports (Email Client Data and Engagement Data)
  • Compare campaigns
  • Share reports
  • Cannot export data
  • No access to the Individual-Level Data report, or the Activity Data report.
Reviewer users can:
  • View all summary reports (Engagement, Email Clients)
  • Cannot export any reports

No Analytics Access 

Admins, Full Users, and Reviewer users that have no access to Email Analytics will not see Email Analytics in their account at all. It will be removed from the top menu and sidebar, and they will not be able to view any existing reports or create any new tracking codes. Proof Reviewers also have no access to Email Analytics and will not see it in their account at all.

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